Facebook bigger than Google
In March this year Facebook passed Google in terms of visitors. The numbers indicates that social networks are in advancement at the expense of the search engines.
Hitwise presented the numbers for 2010’s first quarter and we have already seen obvious trends in the UK where social networks attract additional visitors than the search engines. At the moment Facebook dominates the stats for social networks with 55 % of all visits at social sites that also can count in 55 % more traffic than the total amount of traffic to the search engines. This is the first time ever something similar has been surveyed and as you can see in the diagram below, it is a process that just started.
At the moment Facebook do not pose a threat to the search engines because of their core functionality – organizing the web and sift information. The search function is growing bigger within the social networks but above all the social networks pose a threat to the search engines in terms of advertising.
What do you think about this process? Is the time about to past for the search engines?
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